Cancer Research UK
Annual publications

NB have collaborated with Cancer Research UK on its annual publications for the past three years. The publications are used to build relationships with donors and corporate audiences, so they are extremely important. The review is also used as a fundraising tool with a wide audience. Each year the look and feel has developed, whilst remaining clear and easy to read. Brand guidelines are closely followed to make sure that all annual publications sit happily at the heart of the brand.

Collaborator: Nick Turpin.