INSEAD
Leadership Summit

As part of our brand guardianship for INSEAD, we developed a sub-brand for global events commencing with the flagship annual event; The Leadership Summit. We celebrated the event’s theme of ‘Global Citizenship’ and the role of the host campus, Fontainebleau. Leaves from the surrounding forest formed the basis for an iconic global image, which was applied to all printed collateral, large format signage and online banners.

Collaborator: Michael Wolff.